Hi There!

I’m Katie. I’m a London-based Creative designer with a background in illustration and a passion for strategic storytelling. I specialise in building visual identities and integrated campaigns that simplify complex narratives. Here is a selection of my recent work, ranging from global brand identity rollout to award-winning motion storytelling. Below are some selected case studies and some work that I’m particularly proud of.

Building a global brand architecture: Sub-brand identity & platform

Building a global brand architecture: Sub-brand identity & platform
Integrated Campaign: National ad rollout for a world-leading insurer

Integrated Campaign: National ad rollout for a world-leading insurer
The award-winning animation

The award-winning animation
A robotic hand with human finger, in a lab setting, with the text 'Ready for a new market? Chances are, we are there already. Insurance for the whatever next.' and the logo 'CHUBB' in the top right corner.
Aerial view of a dense green pine forest with 'Sappi Made for life' logo overlaid.
Rugby players engaged in a scrum on the field wearing green, blue, and black uniforms, with one player prominently displaying the McGill logo.
Illustration of a man and woman sitting together, looking at a laptop, with the text 'Where cover connects' and brand names 'CHUBB' at the top right and 'Chubb Industry Practices' at the bottom right.
Poster titled 'The Art of Protest' featuring a person with curly hair, wearing a dark top and gray sweater, standing in front of a black and white patterned background with text about protest. The poster includes a block of text about provocative, em
A person in a green jacket looking through a black monocular or telescope outdoors with a green, blurred background. The image has white lines layered over it and a logo with the text 'sappi Made for life' in the bottom right corner.
Illustration of Dame Prue Leith on the cover of RSA Journal, titled 'Famous Fellows'.
Close-up of a person wearing a black jacket with white text that reads 'HIGH SPIRIT' against a background featuring a bridge with red towers and greenish fog.
A boarding pass for a flight from JFK Airport to Prism. The flight number is ADL140, seat 10A in first class, departing on 09/08 from Gate A. The pass contains a QR code and a message indicating that the airport automation system is moving from trial
A woman working on a clay sculpture of a wolf's head, titled 'In Bocca al Lupo', in an art studio.
Three race cars on a track with a barrier wall displaying race count markings, overlaid with the word 'RACES' repeatedly.
Quote about allyship and feeling safe, with a partial image of people holding rainbow flags at a pride event.
A scenic landscape of rolling green mountain hills under a pale sky, with a pile of cut logs in the foreground and a quote overlaid that reads, 'To make the most of the tree is to make the most of life.'